The STEP marketing site needed to be responsive to different screens and include analytics to measure calls to action. Website services included a single page responsive B2C business to consumer site. The calls to action such as sign up, login, menu actions and try it membership types all need to be measured with analytics. The website content included icons, technical writing, brand color guidelines, and multimedia video.
STEP (Surveys, Tasks, Exams, Polls) Responsive Marketing Website
Challenge
Create a responsive website for people to learn about the product so that they try the free 30 day trial. The website needs to include analytics to track users.
Solution
Responsive singe page scollspy website that scrolls to menu sections of information. Implement analytics to track users and measure how key performance indicators are doing.
Results
The mobile website showed that many users viewed the site from smart phone to gather the information but not do free trials. We did notice desktop users signed up more.
Services Overview
- Content Creation
- Analyitcs and SEO
- Website Services
- Marketing strategy
What We Did For S.T.E.P
Content Creation
Multimedia such as images, graphics, videos and context set the tone of your company. Create a cohesive brand story.
Analytics, SEO & PPC
Analytics track and measure how SEO and Pay-per-click campaigns are attracting prospects to take action.
Website Services
Update your site to be mobile and Search Engine friendly with our professional expertise. Website creation and management to keep up with latest internet standards.
Marketing Strategy
Create a brand story that will represent your company. Sustainably grow your company with a marketing strategy.